School of Advertising and Public Relations News

Professor: FDA Stymied in Regulating Energy Drink Promotion

Despite what some energy drink ads tout, college students need sleep. Roxanne Hovland, a professor of advertising and public relations who specializes in advertising regulation, talked to The Huffington Post about the ethics of energy drink ads and explained why the Food and Drug Administration can’t regulate these products the way it does other potentially unsafe products like alcohol and tobacco.

Students Use Their Skills to Create Marketing Strategy for Autism Community

A photo of a residence in Autism Breakthrough of Knoxville taken by one of the students involved in the project, Lisa Leturno, an advertising major.

UT senior Gabby Miller has spent her summer using the public relations skills she’s learned in the classroom to help local adults affected by autism. She and her seventeen classmates in the capstone Campaigns course have been creating an integrated marketing communications strategy for Autism Breakthrough of Knoxville, a local autism support organization.

Medal of Honor Involvement Very Special for PhD Student and Her Dad

Peter-Laura-Lemon

Graduate teaching associate Laura Lemon found herself in an interesting spot at last week’s Medal of Honor Town Hall at UT. On one side of her sat her public relations students, eagerly taking notes to write a press release about the event. On the other side sat her father, Medal of Honor recipient Peter Lemon.