UT senior Gabby Miller has spent her summer using the public relations skills she’s learned in the classroom to help local adults affected by autism. She and her seventeen classmates in the capstone Campaigns course have been creating an integrated marketing communications strategy for Autism Breakthrough of Knoxville, a local autism support organization.
School of Advertising and Public Relations News
After serving as the vice provost for academic affairs for five years, Sally McMillan will be stepping down from her administrative position and returning to the College of Communication and Information faculty in the fall.
Graduate teaching associate Laura Lemon found herself in an interesting spot at last week’s Medal of Honor Town Hall at UT. On one side of her sat her public relations students, eagerly taking notes to write a press release about the event. On the other side sat her father, Medal of Honor recipient Peter Lemon.
Margaret Morrison, professor and director of the School of Advertising and Public Relations, has passed away. A celebration of Morrison’s life will be held on Sunday, March 17, from 2:30 p.m. to 5:30 p.m. at Laurel Theater, 1538 Laurel Avenue. Morrison served as director since July 2012. She joined the UT faculty in 1995.
Jerry Morrow, former associate professor who taught classes in the School of Journalism and Electronic Media and the School of Advertising and Public Relations from 1984 until his retirement in 2005, died Monday, February 18.
The top communicator for the National Football League (NFL) will be the featured speaker at UT’s PR Day, October 19 at the UT Conference Center on Henley Street. Paul Hicks, the NFL’s executive vice president of communications, will deliver the Ackermann PR Keynote Lecture at the event.
Melahnie Springfield, a graduate student in advertising, participated in UT’s first Social Media Week, April 25-26. Springfield and her teammates took part in a social media advertising campaign competition focusing on the Dell XPS 13 laptop computer. The competition was judged by Adam Brown, executive director of social media for Dell and a 1994 UT advertising graduate.
Margaret Morrison, professor and interim director of the School of Advertising and Public Relations, has been named the permanent director of the school effective July 1. Morrison joined the UT Knoxville faculty in 1995 and completed her doctoral degree from the University of Georgia the following year. She is the current vice president of the American Academy of Advertising.
The Accrediting Council on Education in Journalism and Mass Communications (ACEJMC) voted unanimously to fully reaccredit the undergraduate programs of the University of Tennessee, Knoxville schools of Advertising and Public Relations and Journalism and Electronic Media in the College of Communication and Information. UT Knoxville was one of eight universities, out of nineteen undergoing ACEJMC undergraduate reaccreditation, found to be in compliance with all nine of the council’s accrediting standards.