UT students are helping to expand the Rocky Top brand by designing products that eventually end up on store shelves. WATE-TV Channel 6 featured the students and UT’s Rocky Top Institute in this story.
Rocky Top Institute News
Your writing could be featured in the second volume of an interactive children’s electronic book that will be produced by UT. The university’s Rocky Top Institute is accepting entries for Tales from Rocky Top, Volume II. The contest will run through February 28. The short stories should translate the meaning of Rocky Top from the author’s perspective.
Smokey, the beloved UT mascot, will be joined on his adventures by raccoon and turtle friends in a new interactive electronic book that was released this month. Tales from Rocky Top, Volume I contains three children’s stories selected through a writing competition that took place last spring. The book is produced through the UT Rocky Top Institute.
Your Rocky Top experiences and recollections—whether as a student, alumnus, or fan—could be part of a new children’s interactive electronic book that will be produced by UT. The university’s Rocky Top Institute is seeking short stories for its upcoming children’s book, Tales from Rocky Top. Three winners will be chosen and their work published in the first edition of the book.
More than forty years ago, Boudleaux and Felice Bryant composed “Rocky Top,” which quickly became the theme song at University of Tennessee sporting events. The couple’s heirs, Dane and Del Bryant, have entered into a contractual partnership with UT and have donated money for the creation of the Rocky Top Institute, which will allow students to build the Rocky Top brand and develop new products.