Melahnie Springfield, a graduate student in advertising, participated in UT’s first Social Media Week, April 25-26. Springfield and her teammates took part in a social media advertising campaign competition focusing on the Dell XPS 13 laptop computer. The competition was judged by Adam Brown, executive director of social media for Dell and a 1994 UT advertising graduate.
College of Communication and Information News
During commencement week, notable alumni are sharing their favorite memories from their time on Rocky Top. Alan Wilson, chairman and CEO of McCormick, Co., talks about how his education at UT prepared him to lead one of the world’s most well-known and successful spice manufacturers.
Margaret Morrison, professor and interim director of the School of Advertising and Public Relations, has been named the permanent director of the school effective July 1. Morrison joined the UT Knoxville faculty in 1995 and completed her doctoral degree from the University of Georgia the following year. She is the current vice president of the American Academy of Advertising.
Ken Lowe, chairman, president, and CEO of Scripps Networks Interactive Inc., will deliver the commencement address for the College of Communication and Information. Lowe will address graduates and their families at 8:30 a.m. Thursday, May 10, in Thompson-Boling Assembly Center and Arena.
The Southeastern Conference has awarded Carol Tenopir, professor and director of the Center for Information and Communication Studies, with one of its first Faculty Achievement Awards. The new SEC award program was created to honor professors from the SEC with outstanding records in teaching and scholarship.
Alexia Poe, director of communications for Governor Bill Haslam, will receive the 2012 Donald G. Hileman Distinguished Alumni Award at the spring commencement ceremony for the University of Tennessee, Knoxville, College of Communication and Information. The ceremony is set for 8:30 a.m. Thursday, May 10, in Thompson-Boling Arena.
Suzanna McCloskey, a senior journalism and electronic media major, is one of the winners of the annual Roy W. Howard National Collegiate Reporting Competition, sponsored by the Scripps Howard Foundation. Nine winners from around the country were chosen for the high quality of their work, an essay about their interest in international affairs, and letters of recommendation. Each winner receives a nine-day, all-expense paid journalism study trip to Japan.
The College of Communication and Information’s School of Advertising and Public Relations will host Social Media Week, April 25-26, in the Communications Building on campus. The two-day event, cosponsored by Dell Inc., will feature presentations, panel discussions, and open forums with social media experts from Dell, Scripps Networks Interactive, Cox Enterprises and McCormick & Company, Inc., as well as Knoxville-area advertising, marketing, and public relations agencies.
Sixteen students from the University of Tennessee, Knoxville, have been chosen to participate in this year’s Tennessee Legislative Intern Program. The program, established in 1972, provides opportunities for Tennessee college and university students to work and learn in a hands-on legislative environment.
The School of Information Sciences’ Center for Children’s and Young Adult Literature, along with the Knox County Public Library, will present a lecture by critically acclaimed children’s book author/illustrator Nina Crews at 7:00 p.m. on Tuesday, March 6. The event is free and open to the public, and Crews will be available for book signing following the lecture.