Big Orange Big Ideas News

What’s Your Big Idea?—Andy Rogers

Faculty, staff, students, and alumni are sharing the big ideas that are making a difference in their world and the world around them. Andy Rogers, a 2011 graduate who majored in biochemistry and minored in theater, has found a way to combine these areas by creating a musical called “Andy and the Beats,” which focuses on type I diabetes.

Big Idea: UT Staff Member Works for Safer Toys

Cat Wilt wants to make toys healthier, safer, and more environmentally-friendly. The director of the Center for Clean Products, Wilt was instrumental in developing North America’s first and only third-party environmental toy standard, UL 172. Manufacturers can demonstrate environmental leadership and a commitment to safeguarding children’s health by pursuing the voluntary certification.

What’s Your Big Idea?—Mark Walker

Faculty, staff, students, and alumni are sharing the big ideas that are making a difference in their world and the world around them. Mark Walker, a senior studying nuclear engineering, has been working on the big idea of how to verify the dismantlement of nuclear weapons.

Big Idea: Senior Organizes Fashion Show to Help Haiti

Katie Riley’s big idea has translated into big help for a destitute community. In 2009, she organized “Fierce and Fancy,” an event where people donated old formal dresses for a fashion show and silent auction to raise money for a Haitian community. The Haiti Outreach Program and the UT Haiti Club will host its third annual fashion show and dress sale on Saturday, March 3.

What’s Your Big Idea?—Morgan Baltz

Faculty, staff, students, and alumni share big ideas that are making a difference in their world and the world around them. Morgan Baltz, a senior studying chemical and biomolecular engineering, has the big idea of engineering better medicine.

Big Orange. Big Ideas. Big Launch.

On Wednesday the campus launched its new “Big Orange. Big Ideas.” campaign, which aims to enhance the university’s reputation and help UT reach its Top 25 goal. Despite the gloomy weather on launch day, Volunteers from around campus came out to celebrate the effort.

Some Answers to Your ‘Big Orange. Big Ideas.’ Questions

UT’s “Big Orange. Big Ideas.” branding campaign rolled out to the campus yesterday. This tagline is the framework for marketing the university and reminding people of UT’s impact on the state and the nation. Here, Tennessee Today answers some of the questions you may have about the effort.

Who We Are on Rocky Top

UT Knoxville has unveiled an exciting new look that embraces UT’s colors, energy, achievements, and enthusiasm. The campaign introduces the world to UT—Big Orange. Big Ideas.

UT Unveils Redesigned Web Site

UT Knoxville’s bright and bold redesigned website launched today as a key component of the university’s new branding strategy. The website has been reworked to better serve its many users and to convey the new look and feel of the university. Over the past year, the site has had 14.7 million visits for an average of 40,000 visits per day.

“Big” Branding Campaign Introduced

Big Orange. Big Ideas. What’s the buzz all about? We think it’s a perfect way to describe our university, and it’s the focus of a new branding strategy rolling out across campus today. You are invited to come take a closer look and find out more from 10:00 a.m. to 2:00 p.m. today on the Pedestrian Walkway. Volunteers will be handing out T-shirts, posters, and more, during a live remote broadcast by WUTK-FM.