School of Journalism and Electronic Media Help Publish E-Book

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Students and faculty in the school of Journalism and Electronic Media have used a new game plan to publish a book about UT football.

Collaborating with the Knoxville News Sentinel, the UT faculty and students have published an electronic book titled Butch: The First Year of the Butch Jones Era at the University of Tennessee. It’s available in three formats—print, iPad, and e-reader.

The idea came about when the editors of the student-run news site the Tennessee Journalist, working with Professor James Stovall, wanted to put their skills to work in a new way. They teamed up with Evan Woodbery, a former student of Stovall’s who is now a News Sentinel reporter covering Vols football. It was perfect timing for the News Sentinel, because it provided another venue for the paper to expand its reach into the digital world.

The book covers all aspects of Jones’s first months at UT and includes stories from the Knoxville News Sentinel and the Tennessee Journalist.

The multimedia version of the book includes interviews, interactive trivia, photos, and links to Twitter and Instagram posts.

“We thought that this would be interesting and exciting for people to read, and something that no other school, to my knowledge, has done,” Stovall said.

There are no monetary expectations to be reached with this book. Rather, Stovall said, the payoff is the experience it provided for the students. Any proceeds will be split equally between the School of Journalism and Electronic Media and the News Sentinel.

The News Sentinel will put its share into a fund for future UT journalism students to hold internships at the paper.

Other e-books are now under consideration, including one that would look at the heralded rivalry between UT and Alabama.

To the video  below about the e-books.

The printed version of Butch is eighty-nine pages with more than fifty color photos. It sells for $19.99 and can be ordered on Amazon.com. The iPad version is 124 pages. It can be ordered for $7.99 from the Apple iBooks store. The e-reader edition can be ordered for $4.99 from Amazon’s eBooks store.

C O N T A C T :

Amy Blakely (865-974-5034, ablakely@utk.edu)

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