UT Wins 12 Awards from Tennessee College PR Association

KNOXVILLE — The Office of Communications + Marketing at the University of Tennessee, Knoxville, won 11 awards — five gold, two silver and four bronze — in the recent Tennessee College Public Relations Association contest.

In addition, the UT system office won a gold award for its TV commercial, “The State Is Our Campus.”

The contest was held in conjunction with the association’s spring conference in Memphis, May 21-23.

“This is a great showing for UT in a competition that highlighted some of the best public relations work being done at colleges and universities across the state,” said Vice Chancellor for Communications Tom Milligan. “It’s gratifying, not only to earn recognition from our peers, but also to help establish UT as a premier learning institution.”

The Office of Communications + Marketing received five gold awards. They were for the “Skins Solutions” skin cancer awareness program poster; “Saving Atiliano,” a Tennessee Alumnus feature about the College of Nursing’s efforts to help an ill Belize boy; the Donor Appreciation Invitation; the Web site created for Studio 865, a music show that airs on UTTV and WUOT radio; and Viewbook, a publication done for admissions.

Silver awards were received for “eTorch,” the monthly electronic newsletter for alumni, and “All That Glitters Is Orange,” a promotional campaign for the Office of Communications + Marketing.

The office received bronze awards in the media success story category for the announcement about civil rights proponent Rita Geier joining UT to lead diversity efforts; the “AUTumn in Knoxville” poster; “Where in the World is Smokey?” a promotional campaign associated with the Ready for the World initiative; and the Web site created for the Office of Communications + Marketing.

Formed in 1975, the TCPRA is an alliance of communicators who represent many of Tennessee’s public and private colleges and universities, two-year technical schools, technology centers and community colleges and work to define higher education in the state.


Contacts:
Amy Blakely, (865) 974-5034, amy.blakely@tennessee.edu